Magazine Ad Swiss Army Knife • SMRT Systems
SMRT Systems Released a series of full-spread ads across dry cleaning magazines, targeting business owners. Each part of the series had a strong graphic element to express the theme, and a unifying color harmony overall.
This campaign centered around a branded multitool which had been edited to represent key software features:
Accounting
Analytics
In-app Messaging
Delivery
The multi-page ad began with a “cover” page, then opened to a double-page spread showcasing the software and expanding on key features.